True Alignment: Linking Company Culture with Customer Needs for Extraordinary Results Niña Mata ISBN-13 : 978-1592214716

ISBN-13 : 978-1592214716

It also includes the original NEPAD and a paragraph-by-paragraph annotated critique

Doug Killam

Habakuk Jephson's Statement

True Alignment: Linking Company Culture with Customer Needs for Extraordinary Results Niña Mata ISBN-13 : 978-1592214716It cannot be overemphasized how important it is for leaders to ensure the companys mission is manifested in the roles, expectations, and goals of every member of the organization. Companies live or die based on their ability to communicate and deliver on the promise their brand makes to its customers. But if that message is varied, or added to, or even unknown by a single member of the team, the resulting inefficiency, conflict, and disengagement will